Diversified Software Appoints Senior VP of Worldwide Sales

October 13, 2003 - Morgan Hill -- Diversified Software has appointed Bob Daw to the position of Senior Vice President of Worldwide Sales. In this position, Mr. Daw will lead the company's global sales operations.

Mr. Daw comes to Diversified Software with 20+ years of sales management experience. Most recently, he was Senior Director, Worldwide Major Accounts for Autodesk, a leading digital design and content company. Prior to Autodesk, he held senior level sales positions at Apple Computer and IBM Canada.

"I look forward to fostering the well-established customer relationship, and to help enhance the effective use of Diversified Software JCL technology and service offerings in client's data centers. It will be great to work with such a dedicated and talented group of people. Diversified Software has an outstanding reputation for providing superior technology and services expertise to their clients in IT operations," said Mr. Daw.

"Bob's leadership skills and sales management experience are valuable assets that will be key to our overall customer focus, account management and growth opportunities," said Tom Pridham, CEO of Diversified Software.

About Diversified Software
Diversified Software has helped customers effectively manage the technology, people and processes used in the operation of their batch applications since 1978. The world's largest and most successful data centers depend on Diversified Software’s advanced JCL products and services to effectively deploy and operate their mission-critical business applications. Diversified Software products are available directly and are also distributed worldwide by IBM as part of a technical and business partnership. For more information, visit www.diversifiedsoftware.com or call (408) 778-9914.

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